Client:

Valorant,
Riot


Waste Creative                 


Deliverables:


Design,
Motion Design


Date:


21-22


Credits:


Andrew Bentham, Creative Director
Yawming Wong, Design Director
Alex Robinson, Motion Director
Tas Lobley, Creative Lead
Harry Crotty, Motion Designer/Designer
Ben Sayer, Motion Designer
Jose Davila, Project Manager
Jimmy Bruen, Account Manager


















We helped Valorant launch their UK, Ireland and Nordic twitter account back in 2021 and since then, I have worked on various content pieces, engaging with their fantastic fan base.



















VCTx
FNATIC


The Valorant Champions Tour 2022 is the second official tournament circuit by riot games.

FNATIC are one of the many E-Sports teams competing out in Istanbul to take home winnings from a prize pool of $1,000,000,000.

To create some buzz for the event back in the U.K, we used several OOH media spaces in the East End district of Shoreditch, the hometown of FNATIC, asking people to get behind their London heroes.













Digital OOH, Old Street roundabout



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